Drea Groeschel

In this episode of Virtuosa Society Podcast’s companion “Between the Bio” series, Katie sits down with powerhouse entrepreneur and consumer products pioneer, Drea Groeschel. Together, they talk about Drea’s most recent innovative brand, Better Than Booze, as well as her lifelong love for product development, how her childhood shaped a sense of adventure, why labels are the enemy of creativity, and so much more.

“Between the Bio” interviews are meant to dig a little deeper between the highlight’s in a creative’s bio, into the spaces and pockets of their experience where the nuances, challenges, truths and growth happen. Because we don’t talk about them nearly enough. And because conversations like this are vital for understanding the uniqueness and sameness of life as a female creative.

Find Better than Booze at https://drinkbetterthanbooze.com/

Learn more about Virtuosa Society at www.virtuosasociety.com

Producer: Katie Harman @katieharmanebner

Audio Engineer: William Cowser @williamcowser

Title Song: “Against The Odds” by Carmen Justice